From the videos
The prompts. Free.
Every prompt from the videos, word for word, plus a fill-in version for your own idea. No sign-up. Paste one into Claude tonight at 9:15.
01
Turn one idea into a product outline
Who you are, how long you have, what it costs, who it's for. Every constraint goes in the prompt, not in your head.
Fill in the brackets
I'm a [who you are] with a day job and [how long] a night. I want to sell a [price] [format] that helps [who] [do what] in [how long]. Give me a one-page outline: the problem in one line, five sections with one action each, and a title that says who it's for.
The exact one from the video
I'm a dad with a day job and 90 minutes a night. I want to sell a $27 PDF that helps working dads plan their week in 20 minutes. Give me a one-page outline: the problem in one line, five sections with one action each, and a title that says who it's for.
02
Get first sentences, not video ideas
Ideas are cheap. The first sentence is what stops the thumb.
Fill in the brackets
My product: a [price] [format] that helps [who] [do what]. Write 7 opening lines for short videos. Each under 12 words. Each names a specific moment in [who]'s day. No questions. No 'imagine'.
The exact one from the video
My product: a $27 PDF that helps working dads plan their week in 20 minutes. Write 7 opening lines for short videos. Each under 12 words. Each names a specific moment in a dad's night. No questions. No 'imagine'.
03
Ask Claude to kill your idea
Make it the buyer, not the cheerleader. Fix the objection, not the font.
Fill in the brackets
Act like a [your buyer] who has never heard of me. I'm selling a [price] [format] that helps [who] [do what]. Give me the 3 honest reasons you would NOT buy it. One line each.
The exact one from the video
Act like a tired dad who has never heard of me. I'm selling a $27 checklist that helps dads with young kids start a side project in the hour after bedtime. Give me the 3 honest reasons you would NOT buy it. One line each.
04
Find where your first ten buyers hang out
Give it the buyer and ban the easy answers. Then answer their question in their words.
Fill in the brackets
My product: a [price] [format] for [who]. List 5 places online where these people already talk, and the one question each place keeps asking. No ads. No influencers.
The exact one from the video
My product: a $27 checklist for dads with young kids who want to start something after bedtime. List 5 places online where these dads already talk, and the one question each place keeps asking. No ads. No influencers.
05
Write your product page from the buyer's questions
Don't ask it to write the page. Ask for the buyer's questions in the buyer's words. Your page is those questions, answered.
Fill in the brackets
Act like a [your buyer] who just found my page. My product: a [format] that helps [who] [do what]. Write the 5 questions you'd need answered before buying, in your words, not marketing words.
The exact one from the video
Act like a dad with young kids who just found my page. My product: a checklist that helps dads start a side project in the hour after bedtime. Write the 5 questions you'd need answered before buying, in your words, not marketing words.
06
Find the one-evening version of your idea
Give it the idea and one hour. Sell the small one first, and build the big one with their money.
Fill in the brackets
My idea: [your idea]. I have one evening, one hour. What's the smallest version I could put up for sale tonight? Give me 3 options, smallest first. Nothing that needs an app.
The exact one from the video
My idea: a weekly meal planner for families with picky kids. I have one evening, one hour. What's the smallest version I could put up for sale tonight? Give me 3 options, smallest first. Nothing that needs an app.
07
Turn your day job into an offer
What you do every week and call work is a product to a small business owner.
Fill in the brackets
I'm a [your job] with a day job and [your situation]. List 5 things I do at work every week that a small business owner would pay to have done once. One-line offer for each. No coaching, no courses.
The exact one from the video
I'm an engineer with a day job and young kids. List 5 things I do at work every week that a small business owner would pay to have done once. One-line offer for each. No coaching, no courses.
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